Why should your business host a community event? Here are the five following benefits of hosting this type of celebration.
Having a community event for your business will inevitably draw new people in. Therefore being prepared is an absolute must! Keep in mind that although several people will simply come to look around, there are also plenty of people who will see something they like and make a purchase. Making a good impression will provide you with an up rise in sales and traffic as well.
Using socially media is a key to this type of event. Ideally you should be using it before, during and after your community event! Encouraging your guests to check in, post their photos, and use a hashtag of your creation will certainly draw attention to your company.
The key to this advantage is including a link to your website on all materials promoting your event.
SEO rankings may not seem like something that’s directly related to holding an in-person event, but there is definitely a correlation. For starters, having clients visit your website helps you rise in rankings. However, that’s not all, the links to your site that you’ll receive from local calendar and event sites will help give your SEO rank a nice boost.
One of the hardest parts of keeping a blog is finding material to write about. However hosting an event will give you at least a few weeks’ worth of content. Starting from the anticipation building up to the event, to the recap and photos as well as the potential sales, hosting an event will generate plenty of blogworthy topics.
And Don’t Forget the Favors…
No great community event is complete without a fabulous favor. If your event is food related, or if you’d like to give out something with your business name on it that’s a bit more sophisticated than an ordinary pen or pad of paper, consider a custom engraved cutting board from Wholesale Cutting Boards. We have lots of great products to choose from, and we specialize in bulk orders. Check out what we have to offer, and get in touch with us!